Size: 750ml
Proof: 42 Proof
Created: Barbados

• Watermelon Flavored
• Sweet Rum Liqueur
• Caribbean Rum Liqueur

Taste
Malibu Watermelon Flavored Rum offers a classic and sweet taste that transports you to sun-soaked beaches with every sip. It is a delightful combination of two iconic Caribbean flavors, expertly blended to create a sweet and refreshing cocktail in a bottle. Known for capturing the flavorful essence of watermelon, this rum goes down smoothly, leaving a sweet and satisfying finish. Whether enjoyed straight or in a cocktail, it embodies the spirit of summer, making it a perfect choice for any occasion.

History
Malibu Watermelon Flavored Rum was introduced as a refreshing twist on the original Malibu rum, which has been a staple in the flavored rum market since its inception in the 1980s. Known for its coconut flavor, Malibu rum quickly gained popularity in tropical cocktails and summer beverages. The watermelon variant emerged as part of the brand's efforts to diversify its flavor offerings and appeal to a broader audience seeking fruity and vibrant options. Launched in the 2010s, this flavor capitalizes on the popularity of watermelon in cocktails and summer parties, encapsulating the essence of sun-soaked beaches and carefree living. With its sweet and juicy flavor profile, Malibu Watermelon has carved out a niche for itself, becoming a favored choice for mixologists and casual drinkers alike, and contributing to the ongoing evolution of the flavored rum category.